This company’s Xcelerator portfolio of industrial software is being combined with Sony’s new spatial content-creation system, featuring the XR head-mounted display with high-quality 4K OLED microdisplays and controllers for intuitive interaction with three-dimensional objects (photo). Enabling designers and engineers to create and explore design concepts in a borderless immersive workspace, the new platform integration will kickstart content creation for the industrial metaverse. First announced in January at CES 2024, and expected to be available later in 2024, NX Immersive Designer, an integrated solution that combines the NX software platform and Sony technology, brings immersive design and collaborative product engineering capabilities to this company’s flagship product engineering solution. At CES, this company also announced an expansion of its partnership with Amazon Web Services (AWS) to build and scale generative artificial intelligence (AI) for industrial applications. — Siemens AG, Munich, Germany