KRAIBURG TPE GmbH & Co. KG (Waldkraiburg, Germany; www.kraiburg-tpe.com ) will begin operation of a new production line at its Malaysia plant this month to boost TPE (thermoplastic elastomer) production capacity by 35% and increase KRAIBURG TPE’s total production capabilities to 60,000 metric tons per year (m.t./yr) worldwide.
KRAIBURG TPE is expanding its offices and warehouse in Malaysia in tandem with the new production line to complement its production expansion. The company will also be extending its sales network in Hanoi, Vietnam, to increase its brand presence and enhance its customer serve in the region.
KRAIBURG TPE has three production sites: Waldkraiburg (Germany); Atlanta (Georgia, USA); and Kuala Lumpur (Malaysia), to guarantee delivery of its TPE compounds on a long-term basis.
Franz Hinterecker, CEO of KRAIBURG TPE says: “Our success in the market is based on strong customer orientation, global presence and influential innovations. Continuously investing in the international network of our production plants and sales offices is a mainstay of our strategy.”
The consistent expansion of production capacities follows KRAIBURG TPE’s strategic approach to focus on its core competences.