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2012 Changes for the magazine

By Chemical Engineering |

It always makes me nervous when people say “change is good.” By now I’ve come to realize that statement is usually made after change has taken place, usually without planning, and we might as well make the best of it. Given an average situation, change is 50–50. Given a positive situation, there’s more downside risk to change. The trick to successful change is managing that risk. We’ve had a few changes with Chemical Engineering over the past year and we’ve tried to manage the risk with research and planning. Young Rebekkah Marshall with early career goals in mind In the spring we began running a higher quality, heavier, whiter paper. The change in paper quality makes the print easier to read and there’s less ink bleed-through. Frankly speaking, my eyes aren’t what they used to be and when it comes to reading, I need all the help I can get. Considering the average age within the industry, I may not be alone. Early in 2012 we moved to a more consistent layout of our articles and departments. For some time we had sections of the magazine moving around to accommodate production; good for us, bad for the reader, so we made the change. Your time is valuable and by having consistency,…
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